3 November 2017

Engaged Strategy has been recognised as one of the Top 25 Customer Experience Management Solution Providers in the APAC region for 2017.

Engaged Strategy, alongside an impressive list of recipients such as Adobe, Zendesk and NICE Satmetrix, was recognised as being one of the APAC region’s top providers of Customer Experience Management. The award is presented by APAC CIO Outlook, a print magazine which provides a platform for CIO’s and CTO’s to learn from their peers, and share their experiences and support.

In the world of customer experience management, there are a plethora of providers making selection of the right partner difficult for companies. A recent study showed that 81% of businesses have had their customer experience management initiatives fail within the last three years. APAC CIO Outlook aims to simplify and improve this process by highlighting the top 25 customer experience management solution providers for 2017.

The brands chosen are some of the most prominent in the industry, selected based upon their comprehensive range of offerings, cost-effectiveness, and operational efficiency. With this criteria in mind, CIO Outlook analysed over 800 providers, and carefully selected the top 25 in the Asia Pacific Region.

Typically, customer experience firms focus on either market research, software solutions or consultancy in isolation. In comparison Engaged Strategy offers an end-to-end service from developing your customer strategic intentions, to collecting customer insights via sophisticated surveys, turning these insights into actionable recommendations, and helping organisations with embedding regular disciplines.

Engaged Strategy is keenly aware of the evolving playing field that is customer experience management. The incorporation of Design Thinking, a people-centred approach to innovation, and sophisticated change management principles into their services better enable them to stay relevant and adaptable in this changing field. Their focus on Digital Transformation will give their clients the required tools and skillsets to proactively strategise and defend against digital disruption.

In addition to its proprietary thought leadership, Engaged Strategy boasts deep local knowledge and experience in more than 20 industries. This mastery of local sectors is the result of working alongside clients across sectors, in conjunction with the 30 nationwide consumer benchmarking studies the firm has independently produced over the past 9 years.

Finally, and most importantly, Engaged Strategy staff are customer-obsessed and this factor permeates throughout the fabric of the firm, influencing the organisation to continue to strive to new heights for their customers.

“Our singular objective is to unleash potential within organisations and individuals. We constantly work on new models and methodologies to help our clients develop and manage best-practice customer experience programs,” says Mr Roberts.

Engaged Strategy currently has offices in Australia and India. With clients around the world the company will continue expanding, setting its sights next on an office in the USA due to open soon.

Engaged Strategy is a strategic consultancy that focusses on helping businesses grow by developing fresh customer, marketing, staff engagement, customer research and organisational strategies. Christopher Roberts is an Industry Fellow at the University of Queensland, Australia.



For more information, please contact:

Carissa Roberts

07 3245 7372