Our brand consulting approach crafts the strategic brand elements required to guide your organisation’s identity. This interactive process results in shared buy-in and consensus from key stakeholders to create an energised and purposeful brand. We can also benchmark your brand against your competitors and provide insight for your positioning strategy.
Engaged Strategy’s employee engagement approach focuses on deep drivers of growth, such as recommendation, purpose and leadership. Our employee engagement survey provides insights across range of metrics linked directly to growth. We intimately understand the strong link between employee engagement and leadership. This has been incorporated within our multi-dimensional leadership program which provides relevant leadership frameworks and tools for every level of your business.
The Digital Revolution is shaking up industries, and firms are bracing for the inevitable impact of Digital disruption on their industry. The good news? Our Digital specialists can identify, evaluate, and hone your Digital capabilities. Our team will provide your firm with a holistic approach to Digital that encompasses a Digital mindset, Digital leadership, CX, organisation-wide shift to Digital, and the tools you will need to implement and develop a Digital core. Remember, if you do not digitally disrupt yourself, your competitors will do that for you.
The benefit of our customer experience services is that we help you build your very own CX DNA, including functional and emotional benefits. We embed this as a regular discipline deep within your organisation, and give you the NPS® tools to evaluate your progress, make adjustments and effectively deal with Detractors. As a result, more customers will become Promoters of your brand.
The Engaged Strategy Advantage
It was the mission “to unleash potential in organisations and individuals” that began the journey of Engaged Strategy. Since then we have passionately pursued this goal with each of our clients. We live this passion by being a value-adding, proactive partner in our engagements – not merely a supplier of services.
Unlike traditional strategic consultancy firms, we can also provide a proprietary end-to-end service, from strategy development to research and analysis, right through to the implementation of recommended strategies. We use and distribute leading Customer Experience solutions in Asia Pacific such as Satmetrix NPX®, which provides clients best practice solution for their customer engagement.
Our proprietary Total Engagement Model helps our clients align who they are (culture), what they do (customer experience) and what they say (brand communication) based on their uniquely defined customer value proposition.
We have been using a customised NPS program designed by Engaged Strategy for approximately 3 years. We have found this customer research methodology to be quite powerful in our business and I would say I am firmly an NPS promoter!
Guiding us through the roll out of the Net Promoter® program Engaged Strategy has helped drive change which has reflected in the loyalty and recommendation from our customers.
Engaged Strategy’s strategic approach to customer research allowed us to pinpoint the precise areas where we need to focus our efforts on our largest clients, enabling us to drive client loyalty and satisfaction.
Latest Engaged Strategy News
Chatbots are becoming the in-thing today as a CX enhancer. This technology is stepping in in every possible garb - be it social media or webpages. While chatbots are becoming a necessity today, unfortunately not [...]
Customer experience is made up of functional & emotional elements. It couldn’t have been expounded better than in the book Building Great Customer Experiences by Colin Shaw and John Ivens. Functional elements may include attributes [...]
Recently I came across a very intriguingly titled article in the Harvard Business Review – Why customer service is so bad? Because it is profitable. The article extensively discussed how an organisation can deliver bad [...]