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Our brand consulting approach crafts the strategic brand elements required to guide your organisation’s identity. This interactive process results in shared buy-in and consensus from key stakeholders to create an energised and purpose brand. We can also benchmark your brand against your competitors and provide insight for your positioning strategy.

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Engaged Strategy’s employee engagement approach focuses on deep drivers of growth, such as recommendation, purpose and leadership. Our employee engagement survey provides insights across range of metrics linked directly to growth. We intimately understand the strong link between employee engagement and leadership. This has been incorporated within our multi-dimensional leadership program which provides relevant leadership frameworks and tools for every level of your business.

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Digital Transformation

The Digital Revolution is shaking up industries, and firms are bracing for the inevitable impact of Digital disruption on their industry. The good news? Our Digital specialists can identify, evaluate, and hone your Digital capabilities. Our team will provide your firm with a holistic approach to Digital that encompasses a Digital mindset, Digital leadership, CX, organisation-wide shift to Digital, and the tools you will need to implement and develop a Digital core. Remember, if you do not digitally disrupt yourself, your competitors will do that for you.

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Customer Experience

The benefit of our customer experience services is that we help you build your very own CX DNA, including functional and emotional benefits. We embed this as a regular discipline deep within your organisation, and give you the NPS® tools to evaluate your progress, make adjustments and effectively deal with Detractors. As a result, more customers will become Promoters of your brand.

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The Engaged Strategy Advantage

It was the mission “to unleash potential in organisations and individuals” that began the journey of Engaged Strategy. Since then we have passionately pursued this goal with each of our clients. We live this passion by being a value-adding, proactive partner in our engagements – not merely a supplier of services.

Unlike traditional strategic consultancy firms, we can also provide a proprietary end-to-end service, from strategy development to research and analysis, right through to the implementation of recommended strategies. We use and distribute leading Customer Experience solutions in Asia Pacific such as Satmetrix NPX®, which provides clients best practice solution for their customer engagement.

Our proprietary Total Engagement Model helps our clients align who they are (culture), what they do (customer experience) and what they say (brand communication) based on their uniquely defined customer value proposition.

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Benchmarking Studies


National Employee
Engagement Studies

We have been using a customised NPS program designed by Engaged Strategy for approximately 3 years. We have found this customer research methodology to be quite powerful in our business and I would say I am firmly an NPS promoter!

Bart B, Marketing Services Manager

Guiding us through the roll out of the Net Promoter® program Engaged Strategy has helped drive change which has reflected in the loyalty and recommendation from our customers.

Gerard G, National Sales Manager

Engaged Strategy’s strategic approach to customer research allowed us to pinpoint the precise areas where we need to focus our efforts on our largest clients, enabling us to drive client loyalty and satisfaction.

Ann A, Director

Latest Engaged Strategy News

2408, 2018

RACQ honored as the most recommended brand in Australia’s motor insurance sector by Engaged Strategy 

August 24th, 2018|

24 August 2018  Strategic consulting firm Engaged Strategy has awarded the Royal Automobile Club of Queensland (RACQ) with The Most Recommended Brand award for motor insurance in Australia for 2018. In an award presentation held on August 10, 2018, Engaged Strategy honoured RACQ for its continued [...]

1308, 2018

Motoring clubs overtake the competition, driving insurance recommendations in motor and property sectors alike

August 13th, 2018|

13 August 2018 Two new studies have revealed that RACQ and RAC WA are Australia’s Most Recommended Brands in motor and property insurance respectively for 2018. The 2018 Motor Insurance Consumer Recommendation and Loyalty  Study [...]

606, 2018

Are Australian Health Insurance Providers Engulfed in an Epidemic of commoditisation?

June 6th, 2018|

6 June 2018 New research has revealed that Australia’s most recommended health insurance brand is AHM. The study also discovered that health insurance providers may be unknowingly offering products and experiences that provide limited differentiation [...]