Christopher (Chris) Roberts is the creator of the Total Engagement Model®, which is a proprietary tool designed to help organisations align their business to their unique value proposition. It is taught as part of the curriculum at universities in Australia & New Zealand. He is also the Founder and Managing Director of Engaged Strategy, which is the world’s first Net Promoter® Loyalty Partner.
Throughout his career, Chris has achieved record margins, sales and market share results via innovative marketing strategies that have always been based on strong customer insight and frontline staff engagement.
20+ years of experience in creating engaging brands, with knowledge of 200+ Brands across 20+ Industries.
Has helped brands increase their Net Promoter Scores® by 80+ points.
Expert in helping brands grow from the worst in their category to the BEST via his highly successful Brand Recovery Program.
Author of From Powerless To Powerful; 10 Reasons Why CX Programs Fail; The 5 Secrets Of Employee Engagement; and, 8 NPS Survey System Features That Define The Best From The Rest. (Click here to access the books)
Anjani is responsible for preparing questionnaires, establishing NPS programs on Satmetrix and reporting on NPS® analysis. Anjani has post graduate degrees in both Business Analytics, from the Symbiosis Centre for Management and Human Resources, and Banking services, from Manipal University. In the past, Anjani has worked as an assistant manager at Axis Bank and as an equity research analyst at Crisil.
Keerthana spearheads the Marketing function at Engaged Strategy. She is responsible for brand positioning and content strategies. Keerthana leverages her knowledge of content management and marketing from her previous experience of working with major media houses and corporates, to help the company and its clients succeed in positioning their brand in a competitive market.
Linda has been with Engaged Strategy from the very beginning and has been a critical member of Engaged Strategy’s journey in creating customer experiences worthy of recommendation. She has extensive frontline customer experience in banking, commerce and accounting, and she manages the administrative and financial functions of Engaged Strategy.