Join brand interventionist Christopher Roberts on Strategy Edge, where we dive deep into the realm of Customer Experience (CX), Net Promoter Score® (NPS®) programs, Brand Recovery, Brand Strategy and latest innovations in Branding & Marketing. Whether you’re a CX enthusiast, a business professional seeking to enhance customer satisfaction, or an industry newcomer eager to learn from the best, the Strategy Edge podcast is your compass to navigate the intricate world of customer-centric business strategies.
In each episode, Christopher Roberts, the creator of the Total Engagement Model®, shares invaluable insights, critical strategies and actionable tips tailored to both established brands and those seeking to carve their path to success. With a wealth of experience in CX and NPS methodologies, Chris unveils the secrets to creating customer-centric approaches that elevate brands to new heights.
NPS®, Net Promoter® and Net Promoter Score® are registered trademarks of NICE Satmetrix Systems, Inc., Bain & Company and Fred Reichheld.
LATEST EPISODE
Season 1. Ep.10 | CX is treated as a score and not a discipline
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PAST EPISODES
Season 1
Ep.10: CX is treated as a score and not as a discipline
Ep.9: CX is treated as a hobby, not core business
Ep.8: Your CX/NPS® Strategy Is Fuzzy
Ep.7: Unleash The Power Of Your Employees
Ep.6: Granular Insights + Accountability = A successful NPS®/CX Program
Ep5 (Part 2) – CX/NPS® Scores Without Insights Are Meaningless
Ep5 (Part 1) – CX/NPS® Scores Without Insights Are Meaningless
EP 4 (Part 2) – The Economic Power of Emotions in Business
Ep 4 (Part 1) – The Economic Power of Emotions in Business
Ep 3: CX/NPS® is easy to understand, hard to execute
Why listen to the STRATEGY EDGE PODCAST?
Listeners can anticipate engaging discussions and practical advice on topics such as:
- Crafting Customer Experience Programs: Unveiling the framework for designing and implementing customer-centric strategies that resonate with today’s customers in a dynamic market.
- Navigating the Net Promoter Score (NPS): Understanding the nuances of NPS, and how to effectively utilise and interpret this metric for sustainable business growth.
- Building Brand Loyalty: Exploring techniques to foster customer loyalty and turn brand enthusiasts into Promoters.
- Strategies for Growth: Unravelling the keys to leveraging CX and NPS to drive substantial brand growth and elevate market positioning.
Whether you are a CX enthusiast, a business professional seeking to enhance customer satisfaction, or an industry newcomer eager to learn from the best, the Strategy Edge podcast is your compass to navigate the intricate world of customer-centric business strategies.
Tune in regularly to unlock insider secrets, proven methodologies and practical wisdom that will equip you with the tools to revolutionise your brand’s approach to customer experience and ensure sustainable business growth.
Get ready to sharpen your strategies, gain a competitive edge, and propel your brand forward on the Strategy Edge podcast with Christopher Roberts!
ABOUT THE SPEAKERS
Christopher Roberts is a leading authority in Customer Experience (CX) and Net Promoter Score® (NPS) strategies. With over 20 years of experience, Chris is the creator of the Total Engagement Model and is recognised as a seasoned brand interventionist. He is the author of “10 Reasons Why CX/NPS Programs Fail” and the managing director of Engaged Strategy. In the Strategy Edge podcast, Chris shares insights on developing comprehensive strategies to drive brand growth.
Keerthana Venkatesh is a marketing and business strategy professional. Specialising in digital marketing and consumer behaviour, Keerthana brings innovative ideas to the field. She is an author and journalist, and also an advocate of child adoption and inclusivity of adopted children. Her expertise lies in crafting engaging digital campaigns and employing data-driven strategies to enhance brand visibility and audience engagement.