Tips To Recover a Brand From An Unexpected Crisis
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Free webinar : From Powerless To Powerful Register Now and get a free copy of Christopher Roberts' book From Powerless To Powerful. Click here to read the article as [...]
What’s been your best customer experience in the last six months? Was it with a BOT or IVR system? Or was it an experience with a human? When I facilitate customer strategy workshops I ask participants to share [...]
Majority Suffering From Stress Over Getting Infected And Job Insecurity; 70 Per Cent Of Those Working From Home Miss The Social Interaction May 20th, 2020 Even as Australia is lifting restrictions, employers have a larger challenge to confront [...]
May 14th, 2020 Millennials miss the social buzz of an office most, baby boomers and Gen X are most worried about job security and almost one third of Australia’s work force face economic hardship as a result of [...]
The Covid-19 has impacted lives across the world in more ways than one. Businesses today are practically redefining the meaning of success – and that’s the right way. Beginning with schools relaxing the fee payment until the next [...]
The Covid-19 pandemic has put the global economy in the line of fire. Brands are either burning out or metamorphosing. What happens with the metamorphosing ones is something only time will tell – will they do something different [...]
I must say the effect of the coronavirus on the world economy has by far been the most detrimental and most interesting event in my entire career. Even as countries are grappling with the situation in terms of [...]
ING benefits 'down under' from distrust of Australian banks (This article has been translated from Dutch to English.) In brief: ING is growing fast in Australia because consumers have lost confidence in local banks It is currently the [...]
All organisations wax lyrical about efficiency and productivity. This is not a surprising discussion among senior executives in an organisation. However, the solution may just be staring at them in the mirror. According to our national studies around [...]
Communicating with customers is key to their journey with your brand. When, where and how they want you to communicate with them are all key components in the customer lifecycle. Studies show that it takes about 6-7 impressions [...]