In the third blog of this Q&A series, I talked about how organisations can build a great culture from the beginning. I also discussed why NPS leaders enjoy so many key benefits. With these points in mind, this [...]
In the second blog in this Q&A series, I talked about internal culture and word-of-mouth. It is my hope that people now understand more about how to manage employees to create better customer experiences. This post will explore [...]
In my first blog article in the Q&A series, I shared my view on why the marketing department is not taken as seriously as it should be. I hope my answer helped you understand the dynamics between Marketing [...]
Over the last five years, I have been visiting the business faculty at the University of Queensland to give guest lectures on marketing. My lectures mostly focus on how to overcome the challenges faced by marketers in today’s [...]
Last year, when the University of Auckland started an initiative to publish a book on the changing face of customer engagement, I was extremely excited to be invited as one of contributing authors. The editors were looking for [...]
Last week, I happened to bump into a friend who runs his own medical practice and got chatting about the onslaught of health issues affecting the working population. He was concerned about how most people view physical health [...]
For several years now, organizations have been trying desperately to improve employee engagement, but few have been successful. Studies show that employee engagement numbers have barely improved in the last few years and the Engaged Strategy survey has [...]
When it comes to lack of employee engagement, the first (and often the only) party to be charged guilty is the Executive. After all, isn’t internal culture a dish prepared and served by the Executive? But is the [...]
Over the last decade, millions of dollars have been spent by organizations on employee engagement programs in a bid to increase the level of engagement in employees, but let me tell you, success still remains as elusive as [...]
Consulting firm Engaged Strategy has today launched Potentia into the Australasian market. The innovative science-based interactive learning platform is designed to build employee wellbeing while simultaneously strengthening organisational wellbeing and improving the bottom line. Developed by some of [...]
