Chris

About Chris Roberts

Chris Roberts is the Founder and Managing Director of Engaged Strategy. Throughout his career, Chris has achieved record margins, sales and market share results via innovative marketing strategies that have always been based on strong customer insight and frontline staff engagement.
6 06, 2018

Are Australian Health Insurance Providers Engulfed in an Epidemic of commoditisation?

By |2018-08-01T13:12:06+00:00June 6th, 2018|

6 June 2018 New research has revealed that Australia’s most recommended health insurance brand is AHM. The study also discovered that health insurance providers may be unknowingly offering products and experiences that provide limited differentiation from other brands [...]

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