Private: Online Store

The 2014/15 Superannuation Consumer Recommendation & Loyalty Study will contain the following insights:

• Which marketing channels have the greatest influence on purchasing decisions
• NPS® by brand
• NPS across key demographics (age, gender & personal income)
• Percentage of sales driven primarily by word of mouth
• Stated loyalty to the current provider graphed against the NPS of each brand
• Satisfaction mean scores by brand across the following key industry attributes / interactions: - Overall Value - Investment Performance - Fees - Overall Customer Service - Quality Insurance Coverage - Access to Quality Financial Advisors - Website - Financial Seminars

• Customer Experience insights including the following: - NEW Perceptions of Service Ease - The top three ways Promoters describe their customer experience - The top three emotions Promoters experience when they deal with their brands
• and much, much more

This study analyses the most popular brands within a category that had sample sizes equal to or greater than 100. In addition to an amalgamated analysis of Self-Managed Superannuation Funds (SMSFs) the brands included in this study are as follows:

• AMP
• Australian Super
• BT
• Colonial First State
• First State Super
• Hesta
• HostPlus
• MLC
• OnePath
• QSuper
• REST
• Sunsuper

Engaged Strategy is pleased to present The State of Employee Engagement in Australia – 2015 This complimentary whitepaper offers a comprehensive assessment of the depth of employee engagement in Australia. The following insights are based on over 3000 Australian employee responses:

• Three headline measures primarily illustrate Australia’s levels of employee engagement:
  • Employee Net Promoter Score®: How likely are employees to recommend their organisation as a great place to work?
  • Discretionary Effort: How likely are employees to go beyond what is expected of them in their day-to-day job/function?
  • Champions: The composition of employees based on their understanding of organisational strategy and their personal commitment towards it.
• Why invest in employee engagement? Analysis of the impacts associated with the extent of employee engagement across the following:
  • Net Promoter Score: How likely are employees to recommend their very own organisation’s products or services?
  • Discretionary Effort
  • Stated Loyalty
• Engagement across the organisational hierarchy

• Drivers of employee engagement, specifically:
  • Identification of the top emotions currently felt by Australian employees in contrast to what employees want to feel.
  • The top 3 elements specifically associated with the job itself
  • The top 3 elements in relation to the organisation as a whole
  • The top 3 elements regarding team and leadership elements
• Recommendations to optimise employee engagement